Friday, October 16, 2020

Big Idea.

I react to the UPS guy delivering my Amazon package the way geese react to people with bread. 

That’s why I understand porch pirates, even though they should burn for what they do. I thought about them as I passed the box in the pic above – a delivery of yams. 

Then an idea hit me: how do you keep people from stealing deliveries? Make them believe they’re yams. No one likes them. Let’s make this Amazon’s new packaging. Fake boxes of yams. Instant pots will reach kitchens. Insulin will make it to patients. Crime will drop to a new low. Genius. 

It turns out it wasn’t yams – it was from Yamibuy, an Asian grocery site. Yeah, but still.