Great Correspondence? Or The Greatest Correspondence?

A friend of mine passed this along from his friend Michael, who works in advertising in New York. Michael said, “Came across this gem today. It’s a 1998 letter from Jeff Goodby (a big advertising creative director) in response to a rather impolite request I made of him in response to an Ad Age review he penned about our Doritos Super Bowl spot ‘Laundromat’. Touché sir. Touché.”

Click on the pic to read the letter.